Freddy’s Frozen Custard & Steakburgers: What is their secret sauce?

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Today, joining the show, is Sean Thompson, the IT Director for the fast-casual restaurant franchise Freddy’s Frozen Custard & Steakburgers. He oversees the business intelligence and data science team and the execution of Freddy’s global communications platforms. Thompson and his team work to deliver technology solutions to the restaurants as well as the franchise support teams, including construction, training, marketing, accounting, and operations and supporting more than 450 Freddy’s locations nationwide.

All of us that follow the industry news know that seeing them in a headline, about once a week, is not uncommon. With their appetite for growth, what is it that makes the successful? What is their “secret sauce?”

Originally aired on December 12th, 2022

Well, I think I am finally done traveling for business for the year AND I believe I have been to my last two conferences of the year since we last chatted.  I was down the road from my home here in Ft Lauderdale and attended HT-Next as well as the Immerse Global Summit.  I have to tell you, both of these conferences were amazing and I spent the two days down in Miami conference hopping as they were both in the same building.  To be honest with you, it was not my intention to go to the Immerse conference as it was not until I had checked into the hotel did I realize what it was.  I had to walk past it every morning and kept seeing some pretty amazing vendors that were there so I looked it up online.  It was all about virtual and augmented reality hardware and software.   Most of the companies there, including universities were working on training tools for other industries.  I had a fascinating time!

Today, joining the show, is Sean Thompson, the IT Director for the fast-casual restaurant franchise Freddy’s Frozen Custard & Steakburgers.  He oversees the business intelligence and data science team and the execution of Freddy’s global communications platforms.  Thompson and his team work to deliver technology solutions to the restaurants as well as the franchise support teams, including construction, training, marketing, accounting, and operations. Recent projects have included a system-wide conversion to a universal Point of Sale, launching an all-new digital platform for ordering and loyalty, and starting up an internal support team for the more than 450 Freddy’s locations nationwide. Before Freddy’s, Thompson ran his consulting company and Managed Service Provider.

All of us that follow the industry news know that seeing them in a headline, about once a week, is not uncommon.  With their appetite for growth, what is it that makes the successful?  What is their “secret sauce?”

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Next Week’s Show

I will be traveling, for pleasure (for a change) for the next couple of weeks so I am going to let you all enjoy the holidays without having to remember to download a new episode every week.  I know you are all busy right now…. This is the craziest time of the year to be in hospitality.

Having said that, I will see you on the flipside and launch a new show right after the new year.   We will look at all of the fun and crazy stuff we faced in 2022 and we will also talk about where the puck is headed for 2023.  What should you be keeping your eye on?

I guess that means that you better keep your eye on when the next episode comes out because it will be filled with some nuggets of information and takeaways that you won’t want to miss.   Have a very Merry Christmas, happy holidays and happy new year!  And of course, stay safe, stay healthy and stay hungry my friends.

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