Marketing Tech Talk with Rev

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In a world where data is being captured everywhere, what is the best way to utilize this data to drive more guests, increase frequency and increase revenue in your restaurant? Hospitality marketing consultant Rev joins me for a discussion around this live from the RLC.

Originally aired on April 26th, 2022.

Welcome to The Tech Chef!  This is your host, Skip Kimpel.  If you looking for ways to improve your restaurant or hospitality business, this podcast is the perfect show for you. Every week, we talk to industry leaders and suppliers about the latest technology solutions that can help you run your business more efficiently. You’ll learn about everything from cloud-based POS systems to inventory management tools. There’s something for everyone on this show.

You’ll be able to take your business to the next level as we provide valuable information that will help you make informed decisions about technology solutions for your company. Tune in every week for a new episode – it’s sure to be packed with information that will benefit you and your team.  To make sure you don’t miss a single episode, make sure you subscribe to this show!

I am currently in Atlanta at meetings but am really looking forward to seeing all of you at Food On Demand next week, for those of you that are going.  You do realize we will be in Vegas during Cinco de Mayo, right?  It is a good thing restaurant people don’t like to party and have a good time otherwise we would be in trouble!  Moving on….

While I was at RLC recently, I had a chance to sit down with Rev. David “Rev” Ciancio is a New York City restaurant owner and knows exactly how hard it is to operate and brand a hospitality business.  He is a hospitality marketing consultant, customer and technology evangelist at Branded Strategic Hospitality,  with more than 20 years experience in B2B digital marketing and business development, specializing in hospitality marketing, content, local SEO, reputation management and influencer marketing. He helps technology companies, brands and restaurants to acquire and retain customers.

Rev is known as an “expert burger taster,” and believes that Pizza is a religion.     What a fun guy to hang around.  As you could tell, he has a pretty strong passion for what he does and how he does it.  He really takes guest data to the next level.  And you know what, he is a curious soul and you never know where you will see him next and what restaurant he might be recording his next Instagram or TikTok video at.  Keep your eye out for him, he is everywhere!

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Next Weeks Show

Another week come and gone and another conference in the horizon.  Food on Demand, here we come!  Next week I have another great show for you with Marcus Wasdin, the new General Manager of Par Data Central over at Par Technology.  We will be talking about the power of data and how to best leverage it to be more successful and talk in a little more detail about having overseas development shops, world conflicts that could disrupt your development cycle and how to work around these challenges that might pop up.   Another show that will be a “must hear” for you next week.

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